Predicting the iPhone 16 Launch
In recent years, flagship smartphones have often seen price increases of around a hundred dollars or pounds with each new generation. Whether this is due to rising production costs or strategic pricing by big brands, it can be disappointing to see a highly anticipated phone come with a higher price tag than expected. We saw this trend with the Samsung Galaxy Z Fold 6.
As we look forward to the iPhone 16 launch, following the Google Pixel 9, there’s speculation about whether the iPhone 16 family will see a price hike.
Based on current rumors, we expect the iPhone 16 prices to be similar to the iPhone 15 range, which are as follows:
iPhone 15 Range Starting Prices
| Model | US Price | UK Price | AU Price |
|---|---|---|---|
| iPhone 15 | $799 | £799 | AU$1,499 |
| iPhone 15 Plus | $899 | £899 | AU$1,649 |
| iPhone 15 Pro | $999 | £999 | AU$1,849 |
| iPhone 15 Pro Max | $1,199 | £1,199 | AU$2,199 |
Having covered Apple devices for years, I’ve noticed that iPhone pricing trends are influenced by competition from top Android phones. This year, the competition is particularly tight, with rivals like the Samsung Galaxy S24 range. Apple is unlikely to price its flagship phones significantly higher than these competitors.
Typically, major upgrades justify price increases, especially for Pro models. However, the rumored iPhone 16 specs and cameras suggest only minor upgrades. Features like the Action button might trickle down to the standard and Plus models, but these changes aren’t significant enough to warrant a price hike.
Additionally, the standard iPhone 16 and iPhone 16 Plus are expected to retain a 60Hz display, making it hard for Apple to justify a higher price without a much-needed upgrade.
With the iPhone 16 set to include smarter Siri features and potential Apple Intelligence tools with iOS 18, there’s a possibility for Apple to use AI as a reason for a price increase. However, reports suggest Apple might charge $20 a month for Apple Intelligence as a separate service, rather than bundling it with the iPhones.
In conclusion, I don’t foresee a price increase for the iPhone 16. Moreover, the launch of these next-gen phones is likely to reduce the iPhone 15 prices. If you’re considering a new iPhone, it might be wise to wait until mid-September. If you need a phone sooner, check out our iPhone deals page.
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